3 May 2012 While the government is stepping up measures to combat rhino poaching in South Africa, joint initiatives are called for if the war is to be won, says Water and Environmental Affairs Minister Edna Molewa. Speaking in Cape Town on Wednesday ahead of her department’s budget vote in Parliament, Molewa said South Africa had lost a total of 199 rhinos to poacher since the beginning of the year. “I would like to assure you that the department, our provinces and its public entities such as SANParks view this illegal killing of our national treasure in a very serious light, and will continue to prioritise our fight against this crime jointly with our security cluster ministers and their departments,” she said. Molewa said the government would continue to implement the initiatives set up last year, as well as introduce added measures to combat poaching. South African National Defence Force (SANDF) members, working in conjunction with other law enforcement agencies, have been deployed to various borders, and a crime line has been established to improve cooperation with the public as well as to provide easier access for would-be informers.Cross-border conservation partnerships Molewa said the ongoing scourge underscored the importance of collaboration between southern African countries in the development of transfrontier conservation areas. “The resolution is not managing through fences, but to continue the southern African initiative of cross-boundary conservation partnerships,” she said. The minister added that South Africa was working with perceived transit or consumer countries in the People’s Republic of China and the Socialist Republic of Vietnam. According to the latest statistics from the Department of Environmental Affairs, the Kruger National Park is still the most targeted area, having lost a total of 119 rhinos from the beginning of this year. Targeted provinces include Limpopo, Mpumalanga, North West and KwaZulu-Natal, together accounting for 73 of the rhinos killed this year. A total of 122 arrests have so far been made, of which 108 were poachers, 10 receivers/couriers, and four couriers/buyers. Source: BuaNews
Nation branding challenges and successes faced by Eastern European countries such as Ukraine, Bulgaria and Kosovo, in the wake of political and social change in the region since 1989, were held up as lessons in nation branding.Professor Nadia Kaneva offered the analysis in a presentation titled “The branded national imagination and its limits: Insights from the post-socialist experience” given at a Brand South Africa Competitiveness Forum for South African academia. Held at the University of Pretoria, Tshwane, on 5 October 2016, the forum aimed at in-depth analysis of global and domestic issues influencing the reputation and competitiveness of the nation’s brand.“As communism was ending, the Romanian flag allowed for a discourse around the future of the Nation” says Dr. Nadia Kaneva @Brand_SA forum pic.twitter.com/31tJ98AQhF— Guido van Garderen (@GuidovGarderen) October 5, 2016Presenting at the event were key academics in the fields of business, humanities and political science, from a host of South African universities and tertiary institutions.The goal of the dialogue is to compile all presentations and contributions into a peer-reviewed journal, with a view to positioning South Africa as a thought leader in nation branding. Key to the success of that journal will be the keynote contribution from Kaneva.Bulgarian-born Kaneva is an associate professor in the University of Denver’s media, film and journalism faculty. She is a globally respected and widely published researcher who uses critical sociology and media studies to dissect the commercialisation of politics and culture in Eastern Europe through nation branding and reputation-building.Kaneva’s ultimate conclusion – that in order to be more effective, an imagined nation brand should align closer to and more realistically to the changes in the nation and its people – was honed through extensive research on radical changes in Romania after the fall of communism, post-conflict Kosovo during the 2000s and the relationship between Ukraine and Russia as recently as three years ago.The lessons learnt in the research can be just as easily applied to any nation brand, especially for emerging economies like South Africa, she says.In introducing Kaneva, University of Pretoria deputy dean of humanities Professor Maxi Schoeman highlighted the importance of getting an outsider view on building South Africa’s brand internationally, someone objective enough to weigh up the differences and similarities between the country and nations with similar histories.The science and application of nation branding was now very much part of mainstream academia and an essential tool for governance, Kaneva said at the start of her presentation. As a legitimate interdisciplinary field, the study of nation branding included elements of media and marketing ideas, anthropological study, business theory and sociology.Yet, Kaneva argued, developing and managing a national brand and reputation would always be a highly political and therefore delicate process, the success of which did not always lie in the area of savvy marketing or critical theory.This was evident in post-socialist Eastern Europe countries experiencing the swift changes of political and economic experiments, Kaneva said.Extensive global multichannel marketing campaigns by Romania and Kosovo highlighted each country’s promise in its people and economics in a vastly depoliticised way, focusing on things such as tourism and investment and replacing a more realistic national identity with something more market-oriented, in other words, what “the outside world wanted to see”.In 2009, two years after gaining independence, Kosovo’s first attempt at marketing the country to the outside world was in the form of a television commercial, The Young Europeans. While carrying a positive message of reconciliation and cultural tolerance as well as an eagerness to partake economically in the European Union, it told little about the country and its people to outsiders (investors, tourists) that would differentiate it from any other European nation.While initially successful, there was a negative reaction from citizens, who felt misrepresented by this imagined nation brand. As Kaneva says, a rejection of idealised, imagined branding is ultimately counter-productive to what a country brand really wants to achieve.Watch The Young Europeans:At the crux of the argument, Kaneva says, is honesty with the nation brand, creating an identity that can actually be recognised by the people it is supposed to be representing.Offering solutions to link the imagined nation brand closer to reality, Kaneva highlighted the following:Recognise that nation branding has a political element and embrace it, with all its shortcomings and diversities.Invest in programmes and policy that encourages and grows both citizen engagement and development in the nation and its brand: let people inform the national message.Look beyond the data of perception ratings to formulate effective nation brand evaluation and measurement: outside views, particularly those formulated with data, are important, but other research models are necessary to get the complete picture of a nation.Diminish the focus and use of transnational mass media nation brand advertising; look to niche marketing opportunities for creating a truer, most consistent national image and reputation.Concluding her presentation, Kaneva said that reconstructing and refreshing national identities, particularly for nations with a history of significant political and societal transformation, should always consider the transformations of the people it represented, adding that, “without a nation there will be nothing to brand”.Download full presentationSouthAfrica.info reporterWould you like to use this article in your publication or on your website? 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You don’t determine whether or not you are a trusted advisor. That is only something your clients decide for themselves. All you can do is behave in such a way that you influence how your clients view their relationship with you.A trusted advisor brings their client new ideas. A salesperson calls on their client when they have the need to sell something. A trusted advisor calls on their client to bring them new ideas, regardless of whether or not they have something to sell.A trusted advisor has subject matter expertise. They know their business, they know their client’s business, and they have a enough general knowledge about how things work to offer advice worth taking.A trusted advisor values the relationship more than the transaction. A trusted advisor never puts a deal before the relationship. They would prefer not to make a sale if the relationship would be damaged by having made it.A trusted advisor is accountable for outcomes outside of what they sell. A trusted advisor finds a way to own outcomes that have nothing to do with their product or service. It might be general business advice. It might be advice on strategy, marketing, or how to sell. They help their clients wherever and however they can. They don’t limit the value they create to what they sell.A trusted advisor has a personal relationship with their client. This doesn’t mean they have a friendship, even though that is possible, and maybe even likely. There relationships is built on value.Your client will never call you their trusted advisor. Normal people don’t talk that way. You will know you are their trusted advisor when your client calls you before they make decisions. You will know you are playing this role when your client calls you for help in areas where you have no offering, where you have nothing to sell. These things are what makes you a trusted advisor. Essential Reading! Get my 2nd book: The Lost Art of Closing “In The Lost Art of Closing, Anthony proves that the final commitment can actually be one of the easiest parts of the sales process—if you’ve set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.” Buy Now
DefinitionAnkle arthroscopy is surgery that uses a tiny camera and surgical tools to examine or repair the tissues inside or around your ankle. The camera is called an arthroscope. The procedure allows the doctor to detect problems and make repairs to your ankle without making larger cuts in the skin and tissue. This means that you may have less pain and recover more quickly.Alternative NamesAnkle surgeryDescriptionYou will likely receive general anesthesia before this surgery. This means you will be asleep and unable to feel pain. Or, you may have regional anesthesia. Your leg and ankle area will be numbed so that you do not feel any pain. If you receive regional anesthesia, you will also be given medicine to make you very sleepy during the operation.During the procedure, the surgeon does the following:Inserts the arthroscope into your ankle through a small incision. The scope is connected to a video monitor in the operating room. This allows the surgeon to view the inside of your ankle.Inspects all the tissues of your ankle. These tissues include cartilage, bones, tendons, and ligaments.Repairs any damaged tissues. To do this, your surgeon makes 1 to 3 more small incisions and inserts other instruments through them. A tear in a muscle, tendon, or cartilage is fixed. Any damaged tissue is removed.At the end of the surgery, the incisions will be closed with stitches and covered with a dressing (bandage). Most surgeons take pictures from the video monitor during the procedure to show you what they found and what repairs they made.advertisementYour surgeon may need to do open surgery if there is a lot of damage. Open surgery means you will have a large incision so that the surgeon can get directly to your bones and tissues.Why the Procedure Is DoneArthroscopy may be recommended for these ankle problems:Ankle pain: Arthroscopy allows the surgeon to explore what is causing your ankle pain.Ligament tears: A ligament is a band of tissue that connects bone to bone. Several ligaments in the ankle help keep it stable and allow it to move. Torn ligaments can be repaired with this type of surgery.Ankle impingement: Tissues in your ankle can become swollen and sore from overuse. This makes it hard to move the joint. Arthroscopy can remove the tissue so you can move your joint.Scar tissue:This can form after an injury to the ankle. This surgery can remove scar tissue.Arthritis: Arthroscopy can be used to help reduce pain and improve movement.Cartilage injuries: This surgery can be used to diagnose or repair cartilage and bone injuries.Risks Risks of general anesthesia are:Allergic reactions to medicinesBreathing problemsRisks of ankle arthroscopy are:BleedingInfectionBlood clotFailure of surgery to relieve symptomsFailure of repair to healWeakness of the ankleInjury to tendon, blood vessel, or nerveBefore the ProcedureTell your health care provider what medicines you are taking. This includes medicines, supplements, or herbs you bought without a prescription.During the 2 weeks before your surgery:You may be asked to stop taking medicines that make it harder for your blood to clot. These include aspirin, ibuprofen (Advil, Motrin), naproxen (Naprosyn, Aleve), and other medicines.Ask your health care provider which medicines you should still take on the day of your surgery.If you have diabetes, heart disease, or other medical conditions, your surgeon will ask you to see your doctor who treats you for these conditions.Tell your health care provider if you have been drinking a lot of alcohol, more than 1 or 2 drinks a day.If you smoke, try to stop. Ask your health care provider or nurse for help. Smoking can slow wound and bone healing.Tell your doctor about any cold, flu, fever, herpes breakout, or other illness you may have before your surgery.On the day of surgery:You will likely be asked not to drink or eat anything for 6 to 12 hours before the procedure.Take the medicines your health care provider told you to take with a small sip of water.Your health care provider will tell you when to arrive at the hospital. Be sure to arrive on time.After the ProcedureYou can usually go home the same day after you recover from the anesthesia. You should have someone drive you home.Keep your ankle elevated above your heart for two to three days to help reduce swelling and pain. You can also apply cold packs to reduce swelling.Keep your bandage clean and dry. Your health care provider can show you how to change the dressing.You can take pain relievers, if needed, as long as your doctor says its safe to do so.Youll need to use a walker or crutches and keep weight off your foot.Outlook (Prognosis)advertisementArthroscopy uses small cuts in the skin. Compared to regular surgery, you may have:Less pain and stiffnessFewer complicationsFaster recoveryThe small cuts will heal quickly, and you may be able to resume your normal activities in a few days. However, if your doctor had to repair a lot of tissue in your ankle, it may take several weeks to heal. How quickly you heal depends on how complicated the surgery was.You may be shown how to do gentle exercises as you heal. Or, your doctor may recommend that you see a physical therapist to help you regain the full use of your ankle.ReferencesIshikawa S. Arthroscopy of the Foot and Ankle. In: Canale ST, Beaty JH, eds. Campbells Operative Orthopaedics. 12th ed. Philadelphia, PA: Elsevier Mosby; 2012:chap 50.Miller M, Hart J. Surgical Principles. In DeLee, JC, Drez D Jr, Miller MD, eds. DeLee and Drezs Orthopaedic Sports Medicine. 3rd ed. Philadelphia, PA: Elsevier Saunders; 2009:chap 2.Review Date:5/15/2013Reviewed By:C. Benjamin Ma, MD, Assistant Professor, Chief, Sports Medicine and Shoulder Service, UCSF Department of Orthopaedic Surgery. Also reviewed by David Zieve, MD, MHA, Bethanne Black, and the A.D.A.M. Editorial team.